Mercedes-Benz India has recorded its highest-ever sales in the first half and second quarter, continuing its growth momentum in the country’s luxury car market. The German luxury carmaker retailed 9,768 vehicles between January and June 2026, registering a growth of 9 percent year-on-year as compared to 9,013 units sold during the same period last year.The company recorded its best-ever performance, retailing 4,637 cars between April and June 2026, up 10 percent from 4,238 units in Q2 2025. According to Mercedes-Benz, strong demand for newly launched models, particularly the CLA BEV, as well as continued interest in its core and top-end luxury portfolio drove the record performance.The top-end luxury range, which includes models like the S-Class, Mercedes-Maybach, Mercedes-AMG, EQS SUV and the new V-Class, recorded a growth of over 20 per cent in the first half of the year. The share of these models in the company’s total sales during this period was 28 percent. Mercedes-AMG also saw a sharp increase of 50 percent.Electric vehicles continued to gain popularity across the brand’s portfolio. Electric vehicles contributed 14 percent to Mercedes-Benz India’s total sales mix in Q2 2026. Within the top-end luxury segment, BEVs accounted for 25 per cent of sales, while top-end electric models priced above Rs 1.4 crore recorded 85 per cent growth during the quarter. The company attributed this performance to the strong response to the new CLA BEV and EQS SUV.The entry luxury segment also grew strongly, supported by the CLA BEV and GLA SUVs, which recorded growth of nearly 30 percent in Q2 2026. Meanwhile, the long-wheelbase E-Class retained its position as the best-selling luxury car in India with strong demand for the E450 variant.Looking to the future, Mercedes-Benz India plans to further expand its retail footprint. The company will open five new luxury outlets including one in Varanasi during the third quarter of 2026. Overall, more than 20 new facilities are planned across emerging and metropolitan markets, supported by an investment of over Rs 450 crore by franchise partners over the next two years.
(Tags to translate)Mercedes-Benz India(T)Luxury car market(T)Electric vehicles(T)Sales growth(T)CLA BEV(T)Top-end luxury segment(T)E-Class luxury car(T)New luxury outlets(T)Automobile sales
