This article is written by Bharat Bala, builder and CEO of AMP EV.India’s electric vehicle (EV) story is moving beyond early adopters. With supportive policy, falling battery costs and rising consumer awareness, the question is no longer whether EV penetration will grow or not, but how they can continue to grow. The answer may lie in custom lending and subscription-based access.Car ownership in India has always been an aspirational one. However, EVs challenge the economics of ownership. Higher advances, rapid technology development, battery concerns and resale uncertainty are prompting structural rethinks. Ergo optimized access can be more powerful than ownership.
Change from CapEx to OpEx:
The force traditional car ownership imposes on an EV is a capital commitment. Significant upfront investment or long-term financing, tying consumers and businesses into minimum five- to seven-year commitments. In contrast, leasing converts this capital expenditure (CapEx) into operating expenditure (OpEx) while preserving liquidity.For businesses, this change is even more strategic. Under Section 32 of the Income Tax Act, pure electric vehicles can qualify for 40% accelerated depreciation, which is significantly higher than the 15-20% applicable to internal combustion engine (ICE) vehicles. Combined with 5% GST on EVs (compared to 28% plus cess for many ICE vehicles), the financial case is non-negotiable. If the underlying risks, mythical and practical, are taken into account. Government support through schemes such as the ₹10,900 crore PM e-Drive program and production linked incentives (PLI) for EV manufacturing is accelerating ecosystem adaptability. However, the ownership model still has inherent risks of devaluation, limitation, technological obsolescence and volatility. Subscriptions mitigate these risks by reducing concentration on a single owner by distributing them across multiple stakeholders, owners, users, platforms, financiers and the ecosystem.
Managing the three major EV risks:
Skeptics often point to three risks in EV adoption: battery degradation, resale uncertainty, and rapid technological change. Leasing models are structurally better equipped to manage all three.Battery failure: Most EV manufacturers offer a warranty of up to 8 years or 160,000 km on the battery pack. Subscription platforms can enhance this with telematics-powered monitoring to track health status and optimize usage patterns. Risk is collected and managed rather than borne by an individual.Resale uncertainty: EV resale and secondary markets are nascent/non-existent – value always remains a question mark, especially due to rapidly evolving technology. Leasing models generate income throughout the entire lifecycle of the vehicle. By the time it is resold, the cost of the asset has been recovered, and subscription revenue creates a better price point due to yield and usage.Technology obsolescence: EV technology is improving rapidly, from range enhancements to software upgrades. Consumers reconsider long ownership cycles due to fear of being locked out. Subscriptions enable limited entry and exit loads, aligning goals with the pace of innovation.
B2B adoption will lead to:
If EV growth is analyzed closely, B2B adoption will overtake individual ownership. Businesses operate and churn out vehicles with higher utilization for better capital efficiency focused on total cost of ownership (TCO) benefits. Leasing structures allow scaling with less capital deployment. Additionally, ESG mandates and sustainability reporting are pushing corporations toward electrification faster than retail consumers.
From Product to Ecosystem:
Over the next five years, success in India’s EV landscape will depend on ecosystem integration. Charging infrastructure expansion, supported by government allocation PM e-Drive, reduces range anxiety. PLI incentive reduces manufacturing costs, improves affordability. FinTech innovation enables flexible financing and subscriptions. Telematics improves asset monitoring. Leasing is at the heart of this integrated ecosystem. It distributes incentives among manufacturers, businesses, customers, financiers and policy makers. This ensures higher asset monetization. This converts depreciation into strategic profit. Most importantly, it matches the growth of consumer behavioral flexibility over long-term financial lock-in.
Cultural Redefinition of Mobility:
India’s young urban workforce is less attached to ownership than previous generations. Subscription models in entertainment, accommodation, and software have normalized access on a whim. Cars are starting to follow the same trajectory. The psychological shift is subtle but powerful: from “I have a car” to “I have mobility.” Premium EVs, with their rapid software development and technology-first positioning, are ripe for this model. This allows participation in the EV transition without impacting long-term uncertainty.
conclusion:
India’s EV revolution is not just the replacement of petrol cars with electric cars. This requires a structural reimagining of how e-mobility is understood, funded and consumed. Ownership may have defined the last century of automotive development. But in a capital-conscious, technology-accelerated, sustainability-driven economy, it needs a more adaptive framework. As policy support strengthens, ecosystem maturity deepens, and platforms refine asset-light subscription models, leasing is set to become the primary engine of India’s next EV adoption wave. Electric mobility in India will not be defined by who owns the car, but by who monetizes it.Disclaimer: The views and opinions expressed in this article are solely those of the original author and do not represent the Times Group or any of its employees.
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